Chapter 474 Business Methods
Chapter 474 Business Methods
Jia Dongxu put down his teacup and raised his eyebrows: "Change? Do you mean to do something new?"
Chen Rufeng pondered for a moment, then nodded: "Yes. You see, the market is changing so fast now. It is difficult to attract long-term customers just by selling daily necessities and snacks. I was thinking, maybe we can add some new services, or even expand the functions of the canteen to other areas. He asked curiously: "What are you going to do? To be honest, I never thought you would have this idea."
Chen Rufeng smiled bitterly: "I haven't thought it through completely, but I just feel that the current business model is a bit outdated. I'm thinking, maybe we can provide some community services, such as simple takeaway services, or cooperate with some local small producers to sell some handmade food and handicrafts, or even introduce some new experiential consumption, such as small handicraft classes, to attract more families and children here."
Jia Dongxu was stunned and couldn't help laughing: "Rufeng, you really think a lot! But to be honest, your idea is quite fresh. If it can be done, it may become a new world. Although Jia Dongxu's reaction made him relax a little, he was still full of uncertainty. He knew that any change was accompanied by risks, especially this attempt that was completely different from the traditional business model. If you don't try, there will never be a way out. Only by stepping out of your comfort zone can you truly welcome new opportunities. Chen Rufeng began to do more in-depth research on his ideas. He started with his neighbors and talked to them about what he was considering Most of the neighbors support his idea, especially those with children. They think that if the store can provide more diversified services, such as weekend craft classes, parent-child activities, etc., children will have more activity choices in the community, which is undoubtedly a convenience for families. If you can really organize these activities, I will definitely bring my children to participate. "A young mother said enthusiastically, "You don't know, now we parents are worried about where to take our children every weekend. It would be great if there is a place where they can learn something and have fun."
Chen Rufeng listened to these feedbacks and gradually became more determined. Although changing the business model was risky, it might open up new prospects for his store, allowing it to transform from a simple retail store into a multifunctional service center for the community.
In order to better prepare, Chen Rufeng began to attend some local business exchanges to learn the successful experiences of other community stores. He got a lot of inspiration from them and also met some like-minded merchants. Some of these merchants specialize in making handmade cakes, some run small cafes, and some open children's education studios. Chen Rufeng decided to cooperate with them and introduce these special products and services into his own store.
One night, when Chen Rufeng was busy in the store, she saw Chen Rufeng fiddling with a pile of information seriously, and couldn't help but walk over and ask: "Rufeng, why are you so busy recently? Do you have any big plans?"
Chen Rufeng looked up and saw Ran Qiuye, and couldn't help but smile: "Yes, I've been thinking about changing the business model of the canteen recently, and I plan to add some new services and products."
Ran Qiuye listened with great interest and nodded, "Oh? Tell me about it, so I can give you some advice."
Chen Rufeng shared his ideas one by one, including plans to introduce handmade food, coffee, and children's handmade classes. After listening, Ran Qiuye's eyes flashed with praise: "Rufeng, your idea is really good. Parents now hope that their children can have more meaningful activities, and your plans just meet this need. If you can do these services well, your store will not only be a place to buy things, but also a place for community residents to interact and learn."
Chen Rufeng's confidence was strengthened after hearing Ran Qiuye's affirmation. He knew that although this road was difficult, it was full of hope. As long as he worked hard enough, he would be able to give this small shop a new lease of life.
In order to achieve this goal, Chen Rufeng began to make a more detailed plan. He decided to start from several aspects:
First, he contacted several local handicraft producers and food processors to discuss cooperation. Through negotiations, Chen Rufeng successfully signed some supply contracts and introduced their specialty products into his store. These products are not only of high quality but also reasonably priced. Most importantly, they have obvious community cultural characteristics and are in line with the tastes and preferences of the residents of the Siheyuan.
Secondly, Chen Rufeng contacted several friends who had experience in handicrafts and planned to open small handicraft classes in the store. Every weekend, his store will become a creative space where children can learn handicrafts and parents can drink coffee and enjoy their rare leisure time.
Finally, Chen Rufeng decided to open a small coffee corner in the store to provide simple coffee and tea, so that residents can enjoy a moment of relaxation while shopping. This idea was fully supported by Jia Dongxu, who even offered to help renovate the layout of the store to ensure that the coffee corner was both practical and atmospheric.
A few weeks later, Chen Rufeng's new business model was gradually implemented. Handmade food and handicrafts were put on the shelves, the coffee corner began to receive customers, and the weekend handmade classes were warmly welcomed by parents and children as soon as they were launched. Chen Rufeng's store is no longer just a place for buying and selling, but has gradually become a gathering point for community residents, a multifunctional space for communication, learning, and relaxation. Looking at the lively scene in the store, an indescribable sense of satisfaction surged in my heart. The children were concentrating on making handicrafts in the handmade class, and the parents were drinking coffee and chatting, and the atmosphere was relaxed and happy. Looking at all this, Chen Rufeng felt that he had found a business method that truly belonged to him - a model that not only brings economic benefits, but also creates more value for community residents.
Ran Qiuye would come to the store to help from time to time, and sometimes she would bring some teaching resources so that the children could learn more in the handicraft class. The cooperation with Ran Qiuye also became smoother and more natural. Although their relationship did not develop further, this sincere friendship made him feel extremely precious.
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